A collection of case studies for learning the basic principles of marketing. This is not a new item, so please refrain from purchasing if you are looking for a pristine copy. Please consider this item only if you understand that it is a used book. Shipping will not be available from December 31st to January 4th. Please be aware of this. Shipping will be from January 5th, 2026. Please contact us if you have any questions. - Title: The Great Principles of Marketing You Don't Know - Author: Hikaru Adachi, Tomohiro Doai - Case Studies: P&G, Coca-Cola, McDonald's, Starbucks - ISBN: 978-4-02-251635-0 - Number of pages: Approximately 300 pages - Design: Camouflage pattern Thank you for viewing.