Title: The History of Gift-Giving: Between Ritual and Economy Author: Eiji Sakurai Publisher: Chuko Shinsho Year of Publication: 2012 Starting from Marcel Mauss's concept of the obligations surrounding gift-giving – "the obligation to give," "the obligation to receive," "the obligation to reciprocate," and "the obligation to give to gods or those representing them" – the book explores situations where one is compelled to give gifts. Even in modern times, the ways gifts are received vary depending on national character, such as New Year's cards, year-end gifts, Valentine's Day/White Day, condolence money and return gifts, and the "pressure" to donate after disasters. This alone is quite interesting. #GiftGiving #Gifts #Ritual #BetweenRitualAndEconomy #GlassburyGeneral