Thank you for viewing. ✅ This is a textbook explaining the basic concepts and practical methods of marketing, which I thoroughly read when I was a beginner. ✅ There are some scratches and sun damage, but I think it's fine for reading. - Title: Practical Textbook of Marketing - Author: Shigeo Ikegami - Price: 1,600 yen (excluding tax) - Contents: Explains the basic concepts and practical methods of marketing - Features: Includes SWOT analysis and the 4Ps (Product, Price, Place, Promotion)