This is a dress-up doll that was launched in 1971 with the catchphrase "Born from a Rainbow." It is a vintage item, made 50 years ago. The coat is an outfit for Nana-chan of the Rainbow. There is no tag. The thread holding the square button is fraying. *Since this is a product from nearly 50 years ago, there may be some age-related deterioration. Therefore, please refrain from purchasing if you are sensitive to such issues.