Princess Marketing: 7 Key Principles to Ignite Women's Desire to Buy Rieko Tanimoto Price: ¥1500 + tax [Condition] Slight scuffing on the cover. The text is in good condition. * Shipped after disinfection and cleaning. * This is a regular, uncut edition. * This item is available for immediate purchase. #Maroroni's_Bargain_Books_are_here [Content Introduction] This book explores the tendencies of women's purchasing psychology, based on the concept of "women = princesses." It views the entire purchase process as a "story" where the protagonist embarks on a new adventure, and explains the shopping psychology and behavior seen in many women, using the "Princess Story" and seven principles. This book unravels how sellers should communicate, what information is effective to convey, and what kind of copy is appealing in order to get female customers to make "instant decisions" on products and services. #RiekoTanimoto #Rieko_Tanimoto #Books #Society/Management #Advertising/Publicity al26030087writing14@throrganized_directed-a251009-00014844368362kbdc