Founded in 1969 in Lavenham, a small and beautiful village in Suffolk, northeastern London. Mrs. Elliott, a lady-in-waiting to Queen Elizabeth, came up with the idea of using quilted material for the blankets of the Queen's horses. More than 50 years after the brand's founding, all products are still manufactured in its own factory in Suffolk, England. They continue to produce high-quality products through the skills of experienced craftsmen, making them experts in quilting.