Shiseido's premium brand lNOUI An innovative makeup series that highlights your natural beauty. A natural and elegant finish that makes your skin look like it's glowing. The lightest shade 【00】 For those seeking translucent clarity. This shade blends seamlessly with fair skin and features elegant coloring unique to Shiseido, designed to suit Japanese skin. ◎Even if you find it too bright, you can use it partially on the T-zone or under the eyes to create dimension and radiance on your face. This is a popular technique among professional makeup artists. INOUi Powder Foundation 【00】 4 ※Powder comes in a card type. Sponge 4 INOUi Cream Foundation 【00】 4