This is a local-only sake brewed by Takagi Shuzo in Murayama City, Yamagata Prefecture, known for "Juyondai." "Juyondai," which is synonymous with hard-to-get sake, is not available locally, but "Asahitaka" is almost exclusively available in the area around the brewery. It has been a popular everyday drinking sake in the local area for a long time, and some say that the quality has improved with the advent of "Juyondai." The brewery was founded in 1615 in the early Edo period, making it a long-established brewery with over 400 years of history. The current head of the family is the 15th generation, Akitsuna Takagi, who graduated from the Tokyo University of Agriculture's brewing department and worked in the distribution industry in Tokyo. In 1993, he returned home at his father's request and took over the family business. He eventually launched "Juyondai," and it is said that the name was given in honor of his father. "Asahitaka" has a slightly sweet aroma and a refreshing taste, and some say it is reminiscent of "Juyondai." It is a special honjozo sake made with natural spring water from 25 meters underground, and it is highly regarded for its soft, ginjo-like aroma, fresh mouthfeel, and excellent cost performance, despite being a honjozo.