This book was given to me by my father, but it's one I'll definitely never read in the future... It's an old book, so there's some yellowing and damage, but please take a look at the photos! #MarketingBasicTheory #KunihiroSato #Marketing #Management #Dobunkan The following is from AI! I'm not sure if it's correct, but for reference. A Japanese book explaining the basic theory of marketing. - Title: Basic Logic of Marketing - Author: Kuniyasu Sato - Publisher: Dobunkan - Language: Japanese - Format: Paperback Thank you for looking.