You don't need to deal with all customers. If you want to succeed in business, customer selection is crucial! [Content Introduction] "The Pumpkin Plan" is a book that emphasizes the importance of customer selection in business. Author Mike Michalowicz proposes a method to effectively increase sales by cutting off many customers and focusing on a small number of valuable customers. [Strategy Overview] This book highlights the importance of customer selection and focus as a new approach to successful business. Practical strategies are introduced with specific examples. [Target Audience] This is the perfect book for business owners and marketing professionals aiming for business growth. - Title: The Pumpkin Plan - Author: Mike Michalowicz - Genre: Business & Economics - Features: Explains strategies for selecting customers and increasing sales Thank you for viewing.