I bought this new and used it once for going out. The color is beige to off-white. It's not pure white. It's a neutral color, so it can be matched with most outfits. There are no noticeable stains or damage. The strap can be hooked on in a cross or parallel style. It's cute with a pearl chain and frilly lace. It seems like it can be used for both Lolita fashion and "jiggly" (dare-kei) styles.