It's hard to see in the photo, but the Polo lettering is purple. This item is new and unopened. Therefore, I cannot provide support for initial defects. I have no plans to use it, so I'd like to pass it on to someone who will. A set of a blue coil-type strap and an acrylic keyholder with the Polo logo. - Color: Blue - Design: Acrylic keyholder with the Polo logo - Material: Plastic - Shape: Coil-type strap Thank you for looking.