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さぶっち
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Important book for learning the basics of marketing theory. - Title: Marketing Theory - Table of Contents: - Overview of Marketing - Product Planning - Pricing Policy - Trademark Policy - Sales Planning - Sales Channels - Wholesale Structure - Retail Structure - Salespeople - Advertising - Sales Promotion - Product Management - Product Distribution - Market Research 1 - Market Research 2 - Market Research 3 - Marketing Revolution - Marketing Strategy - Publisher: Yuhikaku - Other: B6 size, 257 pages - Price: 420 yen * The cover and back cover have discoloration due to aging. Please judge by looking at the images. Thank you for viewing. #Marketing
1 week ago